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Activision’s King quietly acquires analytics firm Omniata
Activision Blizzard’s King mobile game division has acquired analytics and engagement firm Omniata.
Get the most out of your marketing stack by unifying data sources
Omniata CEO Alex Arias shares his thoughts on the importance of unifying your data via a guest post on VentureBeat's blog.
Omniata wants to unify all your data silos
Venture-backed data analytics firm Omniata Inc. is bringing it namesake data analytics platform out of beta test today with claims that it can integrate data from nearly any source to provide analytics in near real time.
Omniata Comes out of Closed Beta and Extends Beyond Gaming to Help High-Growth Companies Make the Most of Their Data and Marketing Stack
Though just coming out of beta, Omniata is already tracking 300 million monthly active users, 2 billion events per day, and handling over 17,000 requests per second.
Slush Data Apps Presentation
Coming out of stealth with $6.8M funding Omniata releases Data Apps
With Helsinki as their European headquarters, Omniata is one of the bigger startup companies in Finland to have flown under the radar. The company has raised $6.8 million from Sigma West and Creandum since forming and employs over 20 people split between Helsinki and San Francisco.
Omniata Announces Data Apps at SLUSH, Helsinki
Omniata, the next-generation data action platform, today announces the launch of Omniata Data Apps – an unparalleled new concept capable of enabling powerful use cases instantly and at scale. Omniata Data Apps will be available to beta customers first, and soon after to all other companies. Attendees of SLUSH 2014 in Helsinki can register to the Omniata Early Access Program, to benefit from exclusive pricing and premium services.
Omniata, an analytics and engagement firm that processes 190B events each month, raises $5.2M
Omniata processes 190 billion events a month for game and app developers who need to understand their users and why they’re playing or dropping out of games. And because of that kind of reach, Omniata has been able to raise $5.2 million in funding. The San Francisco company is coming out of stealth today to describe its business: It provides analytics and engagement platform for game companies and app makers such as Rovio, Electronic Arts, Miniclip, and Grand Cru.
Omniata Is Building An Analytics, CRM Platform To Watch For The Digital Goods Era
Mobile gaming companies — the revenue gorillas of the iOS and Android platforms — are at the forefront of refining how virtual goods transactions are done. But attracting the right kinds of users and retaining them is growing more complex with each month.
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